Croft Edwards and the Principles of Leadership Flow

“The most difficult person you will every have to lead is yourself.”

- Croft Edwards


Croft Edwards (@CroftEdwards) is the author of Leadership Flow. Croft is an extremely interesting, thoughtful and engaging leadership thinker and practitioner; and a super talented writer.


In this episode he provides lots of actionable ideas and advice.


In positive psychology, flow, also known as being in the zone, is the mental state of operation in which a person performing an activity is fully immersed in a feeling of energized focus, full involvement, and enjoyment in the process of the activity.


Croft discusses how a leader can create and maintain flow states across an organization.


Click the image to check out the book!

How many times have you read a book about leadership but the next day couldn't remember, let alone apply, any of the concepts to your real life? Today is a new day. In LeadershipFlow - Perfectly Square, Master Certified Coach and Leadership Expert Croft Edwards finds a fresh way to look at personal and organizational change through his story of a family-owned business and its struggle to survive. Infusing his proven methodology into the narrative and characters, he provides readers with a dynamic roadmap for how to lead and transform a company and access the keys to leadership for themselves.